Privacy policy

Introduction

Welcome to the The Collective Concept (“shoploka.co.za”) (also referred to as, “we”, “us” or “our” in this Privacy Policy).

ShopLoka.co.za respects your privacy and is committed to protecting your personal data. This Privacy Policy will tell you how we look after your personal data when you visit our website and/or use our iOS or Android app, (together referred to as the “website” or “site”) or engage with a Seller and inform you of your privacy rights and how the law protects you.

While we take all reasonable steps to protect your privacy, by visiting our site you acknowledge that the Internet is not a completely secure medium for communication and, accordingly, we cannot guarantee the security of any information you send to us (or we send to you) via the Internet. We are not responsible for any damages which you, or others, may suffer as a result of the loss of confidentiality of such information.

Please use the Glossary at the end of this Privacy Policy to understand the meaning of some of the terms used in it. Please also refer to our (i) Cookies Policy and (ii) List of Third Party Providers who may process your personal data.

1. Important Information and Who We Are

Purpose of This Privacy Policy

This Privacy Policy aims to give you information on how The Collective Concept collects and processes your personal data through your use of this website, including any data you may provide through the website when you sign up to receive our marketing material, purchase a product or service, sell through our website or take part in a competition.

This website is not intended for children and we do not knowingly collect data relating to children.

This website may collect limited personal information from children under 18 (such as name, email, or profile details). In terms of South Africa’s Protection of Personal Information Act (POPIA), we require parent or guardian consent before doing so.

By clicking “I Consent”, you confirm that you are the parent/legal guardian of the child and that you agree to the collection and use of their information only for the purposes described.

You may withdraw consent at any time by contacting us at info@shoploka.co.za.

• ✅ I Consent (Parent/Guardian)
• ❌ I Do Not Consent

Controller

The Collective Concept is the controller and responsible for your personal data.

Contact Details

Full name of legal entity: The Collective Concept (Pty) Ltd, a limited company with registered number 2025/118790/07. The Collective Concept is registered and operates in South Africa and owns the brand Shoploka.co.za.

Email address: info@shoploka.co.za

Our DPO

We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this Privacy Policy. If you have any questions, including any requests to exercise your legal rights, please contact our DPO at the email address above.

Get in Touch

If you'd like to ask us a question or otherwise exercise your legal rights in respect of your personal data, the easiest way is to contact us through our customer contact page. This page is monitored by our customer service team who will pass on your enquiry to the relevant teams.

Complaints

You have the right to make a complaint at any time to the Information Regulator (South Africa), the supervisory authority for data protection issues (eServices.inforegulator.org.za). We would, however, appreciate the chance to deal with your concerns before you approach the Information Regulator or any other supervisory authority so please do contact us in the first instance.

Changes to the Privacy Policy and Your Duty to Inform Us of Changes

This version of the Privacy Policy replaces any preceding privacy policy provisions on our website. We may update this Policy at any time. When you use our website, the version of the Privacy Policy posted on this page applies to you.

It is important that the personal data we hold about you is accurate and up to date. Please keep us informed if your personal data changes during your relationship with us and periodically review the details in your account settings on our website.

Third-Party Links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. We encourage you to read the Privacy Policy of the websites you visit.

2. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you including:

• Identity Data: first name, last name, gender, identity number.
• Contact Data: billing address, delivery address, email address, phone numbers.
• Financial Data: payment method details processed through third parties.
• Transaction Data: order details, payments, and purchased products/services.
• Technical Data: IP address, browser type, location, operating system.
• Profile Data: username, login data, interests, preferences, feedback.
• Usage Data: website usage, browsing patterns, referral pages, interaction data.
• Marketing & Communications Data: marketing and communication preferences.

3. How Is Your Personal Data Collected?

• Direct interactions: when you sign up, purchase, or communicate with us.
• Automated technologies: via cookies, server logs, and similar tracking.

4. Third Party Sources of Data / Data Sharing

We share data with Sellers, service providers, delivery partners, data enrichment providers, professional advisers, group companies, and legal authorities where necessary to operate the platform and fulfil orders.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• To perform a contract with you
• Where it is necessary for our legitimate interests
• To comply with a legal obligation

Marketing

We may use your personal data to form a view on what products and services may be relevant for you. You can opt out of marketing at any time by emailing info@shoploka.co.za.

6. Disclosures of Your Personal Data

We require all third parties to respect the security of your personal data and to treat it in accordance with the law.

8. Data Security

We have implemented appropriate security measures to protect your data from accidental loss, misuse, unauthorised access or disclosure. We also limit access to those who need it for business purposes.

9. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including legal, accounting, or reporting requirements.

10. Your Legal Rights

• Request access, correction or erasure of your data.
• Object to or restrict processing.
• Request data transfer.
• Withdraw consent at any time.

To exercise these rights, contact us at info@shoploka.co.za.

11. Limited Joint Controller Relationship with Awin

We work with Awin to operate affiliate marketing campaigns. This allows us to pay commissions for referrals. For more information on how they process data, please visit https://www.awin.com/gb/privacy/.

Last updated: October 2025